The Story

Aesop offers skin, hair and body care formulations created with meticulous attention to detail, and with efficacy and sensory pleasure in mind.

Aesop was established in 1987. They are headquartered in Melbourne, and have offices and stores in many parts of the world.

Their objective has always been to formulate skin, hair and body care products of the finest quality; they investigate widely to source plant-based and laboratory-made ingredients, and use only those with a proven record of safety and efficacy. In each of their unique stores, informed consultants are pleased to introduce the Aesop range and to guide your selections.

A METICULOUS PASSION

Since Aesop’s inception, they have maintained a fiercely independent approach to product research and development. Aesop's team of skilled chemical scientists works out of their Head Office in a utilitarian, custom-built laboratory – conceptualising product ideas, researching blends, and creating prototypes.

They source ingredients from the most reputable suppliers across the globe, then marry contemporary technology with long-established scientific practices.

They launch new products only in response to genuine needs expressed by their clients, and only after extensive research delivers formulations of the highest quality and efficacy.

 

A respectful response to function and setting

"In Aesop we believe unequivocally that well-considered design improves our lives"

A sincere interest in intelligent and sustainable design extends to every aspect of Aesop’s workings. Just as meticulous research is integral to the formulation of each product, their utilitarian containers are created with utmost care to ensure they function with ease and are pleasing to the eye.

 

In seeking new locations, their first consideration is to work with what already exists. It is their intention to weave themselves into the fabric of place and add something of merit rather than impose a discordant presence, and their consistent practice to use a locally relevant design vocabulary.

"A sincere interest in intelligent and sustainable design extends to every aspect of Aesop’s workings"

When considering new locations, it is their intention to weave themselves into the fabric of the street and add something of merit rather than impose a discordant presence. In 2003, in an underground nook in the Melbourne bayside suburb of St Kilda, they hosted their first in-store customers. The space – once a narrow ramp descending into an underground carpark – set the benchmark for future architectural ambitions. In seeking new locations, their first consideration is always to work with what is already in place; Aesop treads lightly with respect for the past, present and future.

"Do not wish to be anything but what you are, and try to be that perfectly"

Saint Francis de Sales

 

PHOTOS COURTESY OF @AĒSOP - FB - INSTAGRAM